In late 1999, the only classical music station in Detroit, WQRS-FM was sold. The new owners kept the classical format for a short period of time, but eventually changed it to Alternative Rock. It was at this point in time that ClassicalMusicDetroit.com owner, Bob Ottaway, decided to provide an on-line classical music alternative. On October 31, 2000, ClassicalMusicAmerica.com was launched with the assistance of Larry Estlack, Paul Russell Erickson, Davis Gloff, Pat McElroy and Jack Goggins. They were and are true experts in their respective fields and deserve the most of the credit for the success of ClassicalMusicDetroit.com. Within a year Classical Music Detroit had had a major impact on America and the vast majority of listeners found outside of Michigan. Thus a name change was prudent and the station changed it's name to the current, ClassicalMusicAmerica.com Today ClassicalMusicAmerica.com can be listened by as many as 9,000 listeners a day.