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WIBL (107.7 FM), known as "The Bull", is a broadcast radio station in Central Illinois with a Country music format. WYST, licensed to Fairbury, Illinois in the Bloomington-Normal market, broadcasts at 107.7 MHz with an effective radiated power of 22,000 Watts and is owned by Pilot Media, which is a subsidiary of Great Plains Media. Great Plains' CEO is Jerry Zimmer, a longtime partner in the Zimmer Radio Group based in Cape Girardeau, Missouri.