With the Divine Blessings of Bhagwan Sri Sathya Sai Baba, Radio Sai went on air for the first time on November 23, 2001. It was inaugurated by Bhagawan Baba as a channel of the World Space Satellite Radio service. Radio Sai has over the years grown into an Internet Radio streaming service offering six different, 24/7 streams - Asia, Afri, Ameri, Telugu, Discourse and Bhajan Stream. Asia, Afri, Ameri streams offer programmes specific to the time zones of the three continents (Asia, Africa and America respectively). The Bhajan Stream plays bhajans 24 hours a day, while the Discourse Stream is a 24 hour channel that offers the many discourses delivered by Baba over the years.
NDTV, the UK’s longest running Indian news channel has long been the top choice for the any Indian election coverage. NDTV 24×7 witnessed record audience figures since it joined the UK’s audience measuring body, BARB. Data has shown the channel is the most watched Indian news broadcaster in the UK. The Broadcasters’ Audience Research Board (BARB) is the official source of television viewing figures in the UK and as per BARB official data NDTV 24x7 is consistently no.1/most viewed Indian news channel in the UK.
The FM Rainbow channel of All India Radio was launched at a time when radio listening was on the decline especially in big cities. Technological improvements in the field of sound recording tempted young music lovers to opt for other modes of listening to music. Hi–fi, stereo sound on digital electronic equipments became preferred and fashionable. FM transmission on radio effectively served this purpose by ensuring noise free high quality reception to its listeners.
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